Mr. Aniq Zafar, a seasoned journalist turned entrepreneur with over 34 years of experience, possesses an extensive network within Pakistan’s media, corporate, government, and development sectors. His expertise spans international security, democracy, human rights, public health, education, business management, FMCGs, and social enterprises.
As the driving force behind CRS, the CEO Mr. Zafar has spearheaded transformative policy, opinion, and practice changes. Notable accomplishments include counter-radicalism and counter-terrorism initiatives, advocating for clean drinking water access, advancing sexual and reproductive health rights for adolescents, enhancing market dynamics for sanitary napkins, and positioning the tobacco industry amidst stringent regulations. Aniq leverages his media background to fortify his public relations acumen and has cultivated an influential network of resourceful contacts.
At the helm of CRS, he also serves as the Senior Advisor/Country Director for BowergroupAsia, a US-based strategic advisory and public affairs firm, advising global clients in the healthcare, technology, and energy sectors on regulatory and public affairs matters in Pakistan. Aniq collaborates with BowerGroupAsia experts to bring best practices in strategic communications to the digital finance, payments, and financial inclusion industries across the Asia-Pacific region.
Pioneering Strategic Communication in Pakistan, CRS has been a market leader since 1997.