Drawing on its extensive experience in managing telecom-related issues for a diverse range of clients over the years, CRS forged a significant partnership with Zong CMPak back in 2014. This collaboration marked a crucial milestone for both CRS and Zong CMPak.
CRS had already earned a strong reputation in the market for its deep-rooted expertise within the telecom sector, having provided services to several prominent multinational and national internet and telecom service providers in Pakistan. Zong CMPak’s decision to engage with CRS was a testament to the trust they had in CRS’s capabilities, driven by their extensive industry experience and knowledge.
Throughout the partnership, CRS leveraged its invaluable market intelligence to keep the senior management of Zong CMPak well-informed. This continuous flow of market insights played a pivotal role in helping Zong CMPak comprehend the intricate dynamics of the telecom industry. Armed with this knowledge, they were better equipped to make informed decisions at critical junctures.
In addition to keeping a watchful eye on market developments, CRS was instrumental in supporting Zong CMPak across various facets of its communication and corporate strategy. Its services included Media Relations, Media Monitoring & Analysis, Executive Profile Raining, Corporate Promotion and Strategic Interventions.
This collaborative journey between CRS and Zong CMPak extended until 2018, encompassing various accomplishments, including crisis management and a range of strategic intervention services. By leveraging CRS’s expertise Zong CMPak not only navigated the telecom landscape effectively but also cemented its position as a prominent player in the industry. This partnership serves as a testament to the value of industry-specific knowledge and strategic communication in the competitive telecommunications sector.
Pioneering Strategic Communication in Pakistan, CRS has been a market leader since 1997.